As a follow-up to our recent Practical Tools for Active Startups - Online Marketing session with Sam Frost, we are pleased to present this strictly limited hands-on workshop with Sam. This session is suitable as a follow-up for those who attended the previous session and for any startups which require more intensive digital marketing support.
In this practical workshop, participants will be guided through the process of implementing an effective online marketing campaign and can expect to conclude the session with one or more new campaigns which they can then track against their historical efforts.
...So it all comes down to 2 main things; opportunity size and ambition.
A startup goes after a large market opportunity with confidence and determination even when there is significant uncertainty.
The diagram below from StartupCommons.org is an good way to visualise these startup dimensions...
Check out the full blog post What is a Startup?
Clare Capital's recently published SaaS Metrics Cheat Sheet is a great summary of the many useful SaaS (Software as a Service) metrics any subscription based startup should be aware of. Part of the cheat sheet is below but you can download the full SaaS Metrics Cheat Sheet.
Recent Activities & News
2 Nov 2018 Fireside Chat with George Smith and Geoff Brash
9 Oct 2018 Accounting for Startups
28 Sept 2018 Practical Tools for Active Startups - Online Marketing
21 Aug 2018 Top 5 Marketing mistakes (That no one tells you...)
19 July 2018 Panel Discussion: New Zealand Startup Accelerator Programmes
19 June 2018 Meetup: Jeremy Wyn-Harris, Buildescrack
08 June 2018 Startup Christchurch June Newsletter
24 May 2018 Startup Christchurch May Newsletter
14 May 2018 Startup Weekend Christchurch 2018 Wrap Up (Blog Post)
4 May 2018 Startup Weekend Christchurch
4 Apr 2018 Meetup: Startup Weekend Christchurch
7 Dec 2017 Meetup: Craig Rowland: From Pentagon to Career Entrepreneur
15 Nov 2017 Meetup: Flux Founder Series: Christchurch